We use SuperOffice in customer account management, sales and marketing, and also into some extend with delivery projects. In addition, there are many functionalities that support our daily work, one of them tracking customer emails from Outlook to SuperOffice.

• Customer data up to date (company details, contacts and activities)
• Price list and sales process in SuperOffice (leads, offers, quote confirmations, meetings and follow-ups)
• Delivery projects for listing them, mainly to confirm that we invoice what has been sold.
• Marketing when sending campaigns, invitations, newsletters and announcements, and also utilizing forms e.x. in managing events.
• Product info (what products our customers have)

The main business value is to handle the sales process efficiently and follow sales. Also, we can send mailings easily and track the performance of different kind of campaigns. In overall, SuperOffice enhances internal collaboration when all the customer teams have real-time access to customer information.

What we really wanted is to become more modern, as none of our competitors were good at customer service. So we understood that if we stood out with service, it would help us keep our customers. That was one of the biggest reasons for change.

After we implemented the change at the Service Center, we have got almost none complaints. That’s a big change as compared to what we had before. I can say that we get a lot of “Wow” responses to our service, which are fun to read.

We primarily use the Service part of SuperOffice and are completely dependent on it for our daily support. All support inquiries we receive via e-mail go straight into SuperOffice and are processed and answered by our support department via SuperOffice.

This gives us a good overview of both what items you have received and what our various customers have reported of previous items.SuperOffice is also integrated with our license tool, so we have a good overview of which licenses the customers have.